“Because of Insightful Solutions, I have always met or exceeded my sales goals and marketing objectives.”
Hi, I’m Brenda Hayter.
I am one of Insightful Solutions longest standing customers. Over 15 years ago I started working with Debora J. Hollick and her team at Insightful Solutions and I have never looked back.
Over the duration of several careers, with world-class companies such as 3M Canada, the National distribution Company of Apex and my own marketing business, I have always depended on Insightful Solutions.
They have helped me qualify leads, set up appointments with key decision makers, follow up on customer service and update my customer data base, build traffic for training sessions and trade shows and brain storm successful business strategies.
Because of Insightful Solutions, I have always met or exceeded my sales goals and marketing objectives.
I have referred many a client to Insightful Solutions because I have confidence that they will be able to perform. I am so happy with their services that I have offered to provide this testimonial.
Brenda Hayter,
Victoria, B.C.
“Your ability to find end users and book appointments is outstanding.”
We had hoped for a four per cent return, but have found you have far surpassed that number, and that’s just the immediate results! One of the lists we supplied as a ‘dead’ customer list, and you still managed to book appointments! Thank you for the excellent job, and we look forward to future campaigns!”
Mark Bachleitner,
Freeman Smyth Audio Visual Products
“500% increase in number of calls”
Working with Debora J. Hollick of Insightful Solutions, has made a world of difference with the execution and success of my marketing campaign. Before I went through Debora’s program, I was unorganized, unsure of my capabilities, and actually very fearful of making calls. Using her unique and personalized approach, she taught me how to address all of these things.
Very similar to public speaking, there is a weird anxiety that can take over your system when you are making cold calls, leaving you nervous and uncertain about your sales abilities. I would often feel sick to my stomach before every call that I made, worried about handling objections and unconfident with the message that I was providing or the technique that I was using. I found myself resenting my work, unsure about my job security, and overall, I was just unhappy with my job.
After a few sessions with Debora, I found a whole new outlook about my work. I became much more confident, professional and I experienced a whole new level of success and satisfaction with my work. My progress was even recognized by my boss and I feel it has lead to opportunities that would not have been otherwise available.
Although I had achieved some success with my previous marketing campaigns, I often felt like I was working in the dark, not knowing what I was doing right or wrong; or even the direction that I should be heading. After only a few sessions with Debora, I was able to identify key success strategies that were transferable to other jobs, which will benefit me for the rest of my career.
It was immediately evident, that Debora’s 16+ years of expertise in the Professional Direct Marketing Industry holds the secrets to success that most people have very little insight into. Hiring Insightful solutions to coach me on my professional sales and marketing approach was by far the best investment in my career I have ever made. The fact that I increased my number of calls per day, by over five times, really demonstrated that Debora has a recipe for success with her system.
I would recommend Debora J. Hollick and Insightful Solutions to anyone that needs some personal coaching assistance in marketing and sales. A few sessions go a long way.
Sincerely,
Justin Hayter
Independent Marketing Contractor
Victoria, B. C.
“Response rate increase in excess of 25%”
Insightful Solutions staff exhibit superior interpersonal skills which provide results. Our distributors had response rates increase in excess of 25% … constructive feedback is ongoing during each project, which provides us with updates and the opportunity to modify our approach, if necessary.
In addition, Insightful Solution’s high energy level and ability to learn quickly saves us both time in training for each program… Our partnership with Insightful Solutions continues to be successful.
Gary Krucik
Territory Manager – Western Canada
3M Canada Company
“The 2011 $$$ increase was a least 33% with an increase in units of 41%!”
Overall I was very happy with the Program. The increases were amazing. The 2011 $$$ increase was a least 33% with an increase in units of 41%!
I was just at the Home Hardware Fall Market Trade Show and quite a few stores told me how happy they were with the program and the changes that were made.
I would strongly recommend Debora and her team.
Dave W. Tobin
National Account Manager Consumer & Office Markets
3M Canada Company
“We were Number One in North America!”
I wanted to express my appreciation of your assistance to the overwhelming success of the Imation Calgary Symposium.
Symposiums were held in all the major cities in North America, including three in Canada: Montreal, Toronto and Calgary.
Three key speakers from IBM, StorageTek and Imation were looking to speak to Data Centre Managers in all of these cities to discuss new technologies, so the preparation in having a qualified audience present was very important.
Your professional work and dedication in assisting in this event put Calgary on the map. Not only did Calgary have the most people/companies present in Canada at the symposium, we were Number One in North America!
Thanks again for your outstanding work!
Joan Neely,
(formerly with) Imation
Data Storage & Information Management
“15%…growth during the last fiscal year.”
We monitor leads very closely. Our measurement process clearly shows that Insightful Solutions contributed 15% or more toward our growth during the last fiscal year.
The services provided make up a large part of our sales strategy and I anticipate an even higher growth return as we continue our combined efforts.
I highly recommend and encourage others to work with Debora and her team. You will achieve a greater presence in the marketplace as well as more focused and qualified leads, for very productive sales activities.
Boris Chambul
(former)Regional Sales Manager
Toshiba Business Systems
Edmonton, AB
“I had sales that exceeded any of the months in 2011!”
Since using Insightful Solutions I have been able to consistently grow my business. They provide me with valuable leads and appointments in my target accounts and Industries.
Although 2011 was a great year, in February 2012, I had sales that exceeded any of the months in 2011!! This is because of the extra business generated through the program with Insightful Solutions.
I am now able to justify hiring an extra person to keep up with all of the leads. If you are interested in seeing your sales grow while spending more time in front of qualified customers instead of prospecting, then I would highly recommend Insightful Solutions.
A word of caution…with the increased sales and profits, expect more long term clients as a positive side effect.
Get ready to look for people to help you as you will be so busy with the leads, you may not be able to keep up!
I highly recommend Debora and her team!
Gerald Bourret
Safeguard Print Innovations Inc.
Edmonton, Alberta
“I found their skills and abilities to be exceptional”
I am pleased to advise you of the exemplary services provided by Debora J. Hollick and her team at Insightful Solutions.
During my association with them I found their skills and abilities to be exceptional. Their work ethic is second to none and in fact, they went well above and beyond during several projects for me.
In the time period we worked together,
they completed a wide range of projects for me in a timely, efficient and pleasant manner. I enjoyed the way
they are creative, flexible and how easily they adapt while providing various support services for me.
I encourage you to discuss your business vision and goals with Debora with a view to allowing the Insightful Solutions’ Team the opportunity to help you organize and expand your business.
Sincerely,
Barb Semeniuk
President
Purcell Enterprises Ltd.
“My business has grown 500%”
Insightful Solutions has been an invaluable part of my marketing strategy over the last five years. I have used their services to allow me to focus on what I do best and that is to be in front of the customers closing sales. As a result of the support of Insightful Solutions, my business has grown 500% in five years.
I have used Insightful Solutions to follow-up on sales leads from trade shows, gain attendance at ‘lunch ‘n learns’, follow up on existing clients, test target lists for vertical market applications, book appointments and do customer care service calls after the sale.
In the last 20 years, I have never worked with any company that has been as efficient at performing these marketing support projects as Insightful Solutions.
They are quick to learn new products, have an aptitude for technical solutions and marketing and provide the results in a format that was easy for me to use and integrate with my existing information. They thoroughly understand the sales cycle.
The most effective use of my marketing dollars was in hiring Insightful Solutions. I have tried print advertising, direct mail, trade shows and T.V. advertising and have come to the final conclusion that I get the biggest bang for my marketing dollar with Insightful Solutions.
Furthermore, I have found that their marketing expertise works most effectively in combination with other mediums like follow-up to or follow-up after direct mail, ‘lunch n’ learns’ or tradeshow leads. The addition of Insightful Solutions to the formula doubles the impact of the chosen media.
Brenda Hayter
Visual Communications Consultant
Apex Audio Visual,
Calgary, AB
“Increased attendance from year to year with excellent results!”
The Northern Alberta Development Council, a department of Treasury Board and Enterprise, has utilized the services of Insightful Solutions for two years now to work with our client database to inform our stakeholders of our annual conference. Through their work, Insightful Solutions has increased attendance from year to year with excellent results!
Registrants for the event have expressed their appreciation for receiving a personal yet professional telephone invitation. They also commented on the value of speaking with someone who could provide additional information or provide alternate contact information. A number of people commented that they are inundated with emails and this personal service encouraged them to register immediately.
Additionally, Insightful Solutions did the follow-up conference evaluation calls and obtained valuable feedback from attendees that enabled us to implement suggestions to improve future conferences.
We are very impressed with the services provided by Insightful Solutions and look forward to working with them in the future. There is no doubt that hiring Insightful Solutions was a very wise investment.
I strongly encourage you to discuss with them how they might be able to help you reach your target market for attendance at events, conferences and trade shows.
Dan Dibbelt
Executive Director
Northern Alberta Development Council
Peace River, Alberta, Canada
“Her comments…made finding clarity easier.”
Talking with Debora about my small business was very helpful! Handling and managing employees is such a mystery to so many small business owners. Debora’s ideas and comments regarding priorities and setting clear intentions and goals was very helpful.
One of the things that I noticed is that after talking about some of the challenges I have, Debora’s comments kept returning to my mind as events repeated themselves over the next several weeks. I had the feeling of “Oh! This is a perfect example of…(what we talked about)”.
Tying in her comments with my real world experiences made finding clarity easier.
I put several suggestions to use (and had new ideas of my own) when designing a new position description and had a feeling of success when I re-interviewed my top candidate for that job.
Best,
Linda Scott Cummings, Ph.D.
PaleoResearch Institute, Inc.
Golden, CO
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